The current state of the housing market is what you make of it. Since the shift from sellers’ market to buyers’ market, every agent must hustle now and work to generate their leads. This is a good test of who will weather the storm and who will get swept out to sea. The market has changed and now Rainmakers – agents who find opportunity in this crisis – are changing how they go about getting new business and focusing on the type of business they want.

Several Rainmakers have shared how they are using the emerging market of rentals to their advantage. Homeowners facing foreclosure need to live somewhere. Help them find a rental property. Although the commission may be small to none, Rainmakers know it’s the relationship that is being nurtured. What’s important is these are people who bought a house once – and will likely buy another house. Stay in touch and be the agent they call when they are ready to buy again by providing top-notch service when they need it the most.

What new ways are you turning this lemon of a market into lemonade?  Let us hear from you.

Dan Richard

Emeritus at Gooder Group
Dan is the Founder of the Gooder Group and the author of a series of successful Real Estate books: https://www.amazon.com/Dan-Gooder-Richard/e/B000APPTQK/.

9 Comments

    Scott Levin

    Please add me to your blog.

      Aaron Kurtz

      @Scott:
      I went ahead and subscribed you to the posts. You’ll now get a new email every time something new comes out. We try to post something at least once a day.

      You should be able to unsubscribe at any time by using a link within the email, or right from the main page of RealEstateRainmaker.com

    Marlene S Giles

    You’re right, I just signed up a tenant for one of my homes, and will probably be listing 2 homes from this 1!! It is a great time to buy actually, great deals out there!! Buy them and rent if you have to, but lots are going for less than market value , even for today !! I now own 12 properties !!
    The national news has been a bomber for us in Southern Virginia.. Our market has remained more stable than most..
    In it for the long haul..
    Marlene S. Giles,
    RE/MAX 1st Olympic

      Aaron Kurtz

      @Marlene:
      I went ahead and subscribed you to the posts. You’ll now get a new email every time something new comes out. We try to post something at least once a day.

      You should be able to unsubscribe at any time by using a link within the email, or right from the main page of RealEstateRainmaker.com

    Tina Bilazarian

    Lots of good info..

    Dennis Warn

    Send it to me!

    Sharon Simms

    Hi, Tania,

    Glad to see you starting to post. Rentals today really ARE about relationships. We have several homes that are “for sale or rent” whichever comes first.

    I signed up via RSS feed so don’t need e-mails whenever there’s a post.

    Thanks,

    Sharon

    Pat Maddock

    Could you add me, too, please?

    Pat Maddock,
    Tacoma, Washington
    “Unless you’re out there talking with people who want to buy or sell real estate ……………….. you’re taking the day OFF!”

    Carol Zamrazil

    I think that in this market, thinking long term is necessary. I had two listing agreements (one owner) that have changed to 1 rental listing. I know that when the market is better for them, they will list both homes with me to sell!

    Great idea to start your blog!

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