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Working Relocations

Continuing on the topic of providing excellent customer service on your website, you can easily and quickly provide answers to the problems of home buyers and sellers…no matter where they are currently living…or relocating.  

Use online and offline advertising to assist area families who are considering long-distance relocations.  

Upon request, offer a “Relocation Decision Kit” about the destination area the outbound transferee can use to make their accept/reject decision.  Be sure the kit is complete with facts (and links) about the new place, such as housing, community profiles, schools, cost of living, tax rates, and cultural attractions. 

As an added bonus, offer a personal referral to a real estate pro in the destination area.  Naturally, your conversation will turn to listing their home when they are ready. 

Tip: Contact a destination-area agent to provide a relocation kit which may generate a referral fee or better yet, a profitable and long-term B-to-B contact. 

Let us know how you work with inbound and outbound transferees.

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Posted in Electronic Marketing, Home Buyer Leads, Lead Generation (Electronic).

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