I’ve been poking around Twitter lately. Every so often, I stumble upon a guru of marketing, guru of eMarketing, Twitter guru or social marketing guru. You get the picture. And, if you’ve got an account on Twitter, you’ve likely been followed by someone who is a self-proclaimed “guru” of something or another.
Going to the dictionary.com third definition, a guru is “a recognized leader in a field” or “an acknowledged and influential advocate, as of a movement or idea.”
I’m intrigued by this – and also very wary of this – proliferation of gurus out there. To become a guru, you need to be a recognized leader in the field and/or an acknowledged or influential advocate. I am trying to figure out if you’re a self-recognized leader or self-acknowledged advocate that you, too, can become a guru.
Are you a guru? Do you feel comfortable elevating yourself to that level in the real estate field? And, who do you feel is a true real estate guru?

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